A couple days ago I lamented to my friend that my blog, Spin Sucks, grew only 29 percent in 2012.
She rolled her eyes at me saying, “Only 29 percent?”
I see her point, but we grew more than 1,000 percent in 2009, 292 percent in 2010, and 194 percent in 2011.
So you can see why I am a little stressed about it and why my colleague, Lindsay Bell, brainstorms new ideas to increase blog traffic, sponsorship dollars, Google+ authority, and revenue.
I’ve spent a lot of time thinking about how to take Spin Sucks’ content to the next level. Here’s what I’ve discovered.
When what you use no longer works
There are some things that still work: Comment on other blogs, write for humans and optimize for robots, build community, write guest blog posts, speak at conferences, answer questions, go to networking events, leverage YouTube, and use traditional media.
What do you do when the old tactics start to fail? Try something new.
Here are 12 things we’re going to try to increase blog traffic.