The leader of any business must convey its vision clearly, in order for employees to fulfill that vision.
Here are three necessary steps to communicate your vision in a clear, effective way.
1. Write it down. Doing so will help you to get everything clear and complete in your mind, so you know it inside out. Writing something down helps us to understand it more clearly. (It also gives you a cheat sheet to refer to.) It helps you find the right words and phrases to use in explaining it to others.