Content Marketing 4 content marketing lessons from ‘The Simpsons’ The denizens of Springfield have plenty to teach us about newsjacking, giving people a reason to care, balancing snark and not overstaying your welcome. By Robby Brumberg@robbybrumbergJune 26, 2017 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.