Discover Ragan Training on YouTube: Lessons, conference clips & more

Did you know that Ragan Communications has a YouTube channel?

What was previously an assortment of Ragan promotional clips and resources has been reimagined as a showcase of what’s new and exciting on Ragan Training. Each week, we’ll add a few new clips from notable conference sessions, training modules and more.

Our updated homepage welcomes you with an overview of the Ragan Training platform:

Here’s just a taste of what’s new on Ragan Training.

Optimizing your GenAI workflow

In this clip from a Ragan Training conference session, Martin Waxman, Adjunct Professor at York University’s Schulich School of Business, shares strategies to streamline how communicators and marketers use generative AI tools for faster, smarter results.’

Waxman’s full session is a reminder that Generative AI isn’t just a tool—it’s a process. Optimizing your workflow means knowing how to balance speed with strategy, while keeping ethics and accuracy top of mind.

Managing emotional resistance

In this clip from Ragan Training’s “Change Management Tools for Leaders” series, Nikki Sunstrum, strategic advisor at the University of Michigan School of Information, shares a step-by-step strategy for helping teams navigate the emotions that often accompany organizational change.

Sunstrum’s full course demonstrates how change doesn’t just impact processes, but By following her steps, leaders can guide their organizations through change with empathy, resilience, and authority.

Preparing for difficult employee conversations

In this clip from Ragan Training’s 7-part series “Employee Communications and Culture Foundations”, Laura Wylie, Director of Internal Communications and Employee Engagement at William Blair, shares practical steps to navigate tough discussions with empathy and confidence.

Wylie’s approaches will help you foster trust, clarity, and stronger employee relationships, even in the most challenging situations.

A look at today’s core comms skills

In this clip from Ragan Training’s course “Future-Ready Communicators: Skills, Specializations & Strategic Influence”, you’ll learn insights drawn from Ragan’s 2025 Communications Benchmark Report that reveal which skills are most essential for communicators to thrive now, and in the future.

With the comms landscape shifting faster than ever, this lesson helps you begin to adapt to stay influential, benchmark your own skills and prepare for what’s next.

Keeping the training going

While we continue to add new clips weekly, these are just a taste of the structured, self-guided learning on Ragan Training, which includes:

• Learning modules: Virtual courses across three difficulty levels in evergreen and topical issues, with knowledge checks and quizzes to ensure comprehension.

• Micro-learning: Short clips, how-to explainers and interviews.
• Lessons mapped to Ragan’s Communications Framework: Focusing in six knowledge areas including Internal Communications, PR, Social Media & Marketing, Business Acumen, Leadership and Technology so learners can focus on what matters most to them.
• Achievement Programs: These basic, intermediate, and soon-to-publish advanced curricula bundle modules, conference sessions, and quick hits by area, offering a more structured learning path that maps to larger development goals.
• Manager Dashboard: A dedicated place to track your team’s progress and enroll employees in new lessons.

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