By Kirsten Lambert
These days being a communicator in a not-for-profit can feel like playing a game of Jenga. Little by little, support for the communications function is removed: No more administrative assistance, less funding, smaller staff, fewer outside vendors at your disposal. Then new duties are piled on: Web content, fund-raising pieces, e-mail marketing. Even if you’ve been around for a while, you may be biting your nails, wondering when your carefully constructed program will come toppling down.
Though it’s been tough to keep your balance in the past few years, things are promising if you’re still standing. At least that’s what you’ll hear from those who keep an eye on the employment outlook in the nonprofit arena. They say the jobs—especially mid-level ones—are out there for those with Web skills, a corporate background as well as nonprofit knowledge, an international mindset, an understanding of fund raising, and an interest in health care or defense.