Video How Big Data can reveal what employees want Companies are now using Big Data to identify what employees want, and the best way to keep them. By Ragan StaffFeb. 27, 2013 SHARE That’s not too far-fetched, reveals Erin Moran of the Great Place to Work Institute. Big Data helps companies better communicate what matters to your employees, and the best way to do so. Hint: face-to-face communication still matters. To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.