Mollie Kuramoto
How to maximize video production on a tight budget
Minimalism is hot right now. Here’s how to produce or enhance your next piece for a pittance.
Visual & Video Communications
Gerard LaFond
Tips for launching a great virtual event
With social distancing likely to be a fact of life for many months to come, communicators should consider ways to bring everyone together online.
Ted Kitterman
Mastercard turns to TikTok to engage fans during UEFA Champions League
With companies seeking virtual opportunities to bring people together around sports and entertainment, here’s how a major brand turned to social media video.
Ted Kitterman
5 storytelling lessons from Square’s COVID-19 campaign
The payment company asked business owners to share their stories of managing through the trials of an unprecedented pandemic—creating a support hub for entrepreneurs in the fight of their lives.
Rebecca Shaffer
50 ways communicators can navigate the ‘new normal’
How you can chart the way forward in all aspects of your job in this comprehensive guide.
Ted Kitterman
What makes a perfect product video?
As more and more shopping moves online during the pandemic, being able to feature your offerings with online video is a crucial tool for your organization.
Stephanie Quilligan
How to develop winning virtual roundtables
Just because you can’t gather in person doesn’t mean you can’t conduct a fruitful meeting.
Lauren Prettyman
5 tips for making stellar iPhone videos
With less access to equipment during the COVID-19 crisis, communicators can still get by with their trusty smartphone.
Meghan Madhavan
5 key questions to ask when creating employee videos during a crisis
These simple guidelines can help you streamline your production process.
Ted Kitterman
Infographic: Tips for better virtual presentations
As live event opportunities have transformed into digital events online, speakers must adapt in order to make a favorable impression and get all the networking benefits they once enjoyed.
Ted Kitterman
How video can cut through the noise during this crisis
With information overload and media disruption from COVID-19, you will have to be your own best advocate to get your messages out there. Here’s why video is a crucial tool.
Ted Kitterman
From the experts: Advice on video creation during COVID-19
As leaders increasingly use video to address key stakeholders and express empathy for employees, the format has become an essential tool for communicators to master.
Ted Kitterman
How PepsiCo partnered with actor John Krasinski to highlight CSR efforts
The actor has been sharing positive stories online as part of his “Some Good News” program. Here’s how the soft drink company worked with his platform to share some joy with consumers.
Rebecca Shaffer
Tips and tricks for shooting, editing and producing videos from home
Some easy ways to ensure your home-produced videos are polished—from lighting and framing to preparation and length.
Robby Brumberg
Do’s and don’ts for holding productive video chats
Here’s how to make the most of online face time, once you get past all of these: Is there an echo in here? Hang on, can you hear me? Where’s the chat thingy? Holy smokes, is that a ferret?
