How to become a thought leader on LinkedIn

Crafting an impactful thought leadership is largely about the value you provide your audience, but it’s also about how you show up.

During Ragan’s Internal Communications Conference at Microsoft HQ last month, LinkedIn Sr. Content Solutions Consultant Emily Groch.

Here’s what we learned.

Groch began by explaining how thought leadership has far more utility than simply boosting brand visibility it also contributes to:

Crafting a sturdy foundation for thought leadership starts by making your profile personal. Groch said this is best accomplished with: