Crafting snappy internal comms emails: if you want it to stick, make it quick

Would you say your internal emails spark rich conversation—or are they more of an aggravation?

Email is often viewed as a perfunctory exercise of modern business communication. A necessary evil, even. But what if your emails could become a valuable organizational asset?

Kristin Graham, a communications maestro whose work with Amazon has garnered global praise, recently shared her email-writing expertise. To succeed in our current milieu of maximum distraction and over-stuffed inboxes, she says, it’s all about making content short and sweet. That starts with a snappy subject line:

Even before COVID-19 flipped everything upside-down, employees’ attention spans were quickly waning. Graham shared these jarring stats.