Is your content cutting through the noise?
During the current media environment, its’ more important than ever to measure your campaigns. With the oxygen being devoured by COVID-19 stories and pandemic panic, your brand message has to work extra hard to make an impression.
This infographic from Shane Barker shares nine of the metrics that matter for content marketing.
Some of the metrics include:
- Social shares and engagement
- Inbound leads
See how to measure your content’s success by checking out the full infographic.