To a newbie, managing a blog may sound easy. You just write about whatever you want whenever you want, right?
As veteran bloggers know, that’s so very wrong.
Managing a blog is hard work, and even seasoned bloggers can fall victim to some deadly mistakes. An infographic from Start Blogging Online lists eight horrible blunders that new bloggers make, but every blogger should keep an eye out for them.
Here are a few:
1. Setting an unrealistic publishing schedule: When you first start blogging, you’re full of ideas. Publishing a new post every day seems easy. Though you’ll easily churn out posts for the first week or two, you’ll quickly use up your ideas or get busy with other projects. Space out your posts, and set realistic expectations so you can continue to publish consistently.
2. Using “click here” for hyperlinks instead of real words. Hyperlinking “click here” seems spammy. Hyperlink real words to tell readers exactly where you’re sending them and build trust.
3. Not answering commenters. When someone comments on a post, he or she is starting a conversation with you. Respond to build a relationship with that person. Plus, when other people see that you value readers’ insights, they may be more inclined to stay on your site and contribute to the conversation.
4. Not featuring recent or popular posts. Highlight your most popular posts to make it easy for readers to find your best material. Plus, new readers will want to see your top posts right away to determine whether you’re worth following.
Check out the full infographic for more: