Infographic: How 2017 is the year of video content

Though many trends, such as personalized content and a focus on engagement, have been seen in efforts this year, this visual content form is hot. Here are a few stats to consider.

This year is more than a quarter of the way over, and many predicted marketing trends—such as more video and increased interactive and personalized content—have proven out.

Still, video remains the trendiest of the marketing trends.

Did you know:

  • One third of all online activity is spent watching videos.
  • Every minute, 5.5 million Facebook videos are watched.
  • After watching a video, 64 percent of viewers are likely to buy a product online.

These are just some of the stats that highlight how video has completely taken over the web and powered marketers’ campaigns (while capturing their hearts).

For more, check out the infographic below from Social Paragon:

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