Kaiser Permanente launches brand journalism website

Joining a growing trend in health care and elsewhere, the hospital giant launches a site to tell its stories, interest patients, and snag media attention.

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Elsewhere you can learn that patients with HIV who miss clinic visits have significantly greater risk of death.

And there’s the news that patients who receive automated telephone calls urging them to get their blood pressure checked are more likely to control their hypertension than patients who don’t.

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