Change Communications Certificate Course
The definitive certificate for communicators leading organizational change
Oct. 22, 29 and Nov. 5 | 1-3 p.m. ET
Two consecutive modules, office hours and peer-sharing
The strategic skills, frameworks and tools you need to communicate effectively through organizational, cultural and AI-driven transformation.
From AI transformation and digital innovation to mergers, restructurings and evolving business priorities, organizations are asking employees to adapt faster than ever. The challenge for communicators is to lead change in a way that builds trust and clarity and inspires employees to move forward together.
Join us starting Oct. 22 to earn your certificate in Change Communications, designed for communicators who want to lead with the Triple C effect: clarity, confidence and credibility. You'll learn practical frameworks for building compelling change narratives, how to prepare leaders for tough questions, when to engage stakeholders, and strategies to measure effectiveness. And, we’ll show you best practices in using generative AI to lead change in your organization.
Across two instructor-led modules and an office-hour session with access to instructors, you'll work through real-world case studies, practical exercises and expert coaching to build communications you can apply to your next change initiative.
You’ll learn how to SHARE:
- S: Shape world-class change communications that calm and address organizational risks.
- H: Harness leaders and managers as your allies to deliver informative, tailored comms that keep stakeholders informed.
- A: Achieve organizational change with greater confidence, credibility and strategic influence.
- R: Reduce risks early using employee feedback, AI-assisted analysis and audience insights.
- E: Evaluate the impact of your communications with practical metrics that connect to understanding, engagement and adoption.
CURRICULUM
BONUS MATERIALS
(Exclusive for Attendees)
- Town Hall Checklist
- AI Prompt Pack for Change Communicators
- Stakeholder Mapping Worksheet (for Crisis)
INSTRUCTORS
SKILLS YOU’LL LEARN:
- Lead Change with Confidence: The change management frameworks you need to communicate effectively through organizational, cultural and AI-driven transformation.
- Drive Employee Understanding and Adoption: How to craft clear, compelling change narratives that build trust, reduce resistance and inspire employees to embrace change.
- Deliver Measurable Impact: The practical templates, AI-powered workflows and measurement frameworks that will help you demonstrate the value of your change communications strategy.
- Communication Planning and Stakeholder Engagement: Best practices for cascading messaging, creating transparent feedback loops and tailoring communications to different audiences.
- Learn Measurement Best Practices: How to set meaningful metrics, track progress and gauge the success of change efforts through both qualitative and quantitative data.
- Prepare for Change Readiness: Diagnose communication risks early to proactively address gaps and mitigate crises.
Top reasons to attend this virtual course
- You’ll learn from and have access to top comms experts and instructors.
- You’ll receive a certificate of completion, plus all presentations and handouts.
- You’re guaranteed extensive, how-to instruction you can use immediately.
Secure your seat today for this exclusive change comms course offered by Ragan.
| Early Bird | Regular Rate | |
|---|---|---|
| Certificate Course Registration | $1,499 | $1,699 |
| Ragan Insider | $1,399 | $1,599 |
| Nonprofit/Gov/Edu | $1,349 | $1,549 |
Group pricing for 3 or more is available when going through the registration process!
If you can’t attend one or more of the modules live, you will receive the on-demand versions to complete the course.
WHO ATTENDS
Communications and marketing professionals from these organizations have earned certificates:
WONDERING IF YOU SHOULD ATTEND?
Here’s what past attendees say about the Change Communications Certificate Course!
The timing and relevance of this certificate could not have come at a better moment—right as we launch a new strategic vision under a new senior leader. The change management certificate offered practical, actionable models and concepts with real-world examples. We are actively applying the knowledge we gained and referring back to the excellent case studies to bolster our communication tactics.
This has truly been one of the best virtual courses I've ever taken. Thanks to my IC peers for the lively chat discussions and LinkedIn connections, to our instructors each session for such insightful and engaging content, and to the Ragan team!
I've not seen this type of content for communicators anywhere else -- especially that covered both the low and high ends of complexity (both of which I needed!).
I thoroughly enjoyed this three-day course. It went so quickly! Jam-packed with insightful nuggets and useful resources. Great instructors, content packaged in a useful way. Will be back for more courses!
Very engaging, thorough training for internal comms professionals no matter how big of an organization you work for.
Get Recognized!
This Change Communications Certificate course equips you with practical frameworks, proven strategies and real-world tools to help employees understand what's changing, why it matters and what's expected of them. You'll leave ready to communicate change with greater confidence and earn your Change Communications Certificate.
