Executive Communication YouTube’s boom shows PR pros how potent video can be Three steps to breathing new life into your promotional campaigns with vlogs and ‘vitches.’ By Ragan StaffJan. 6, 2010 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.