What does it take to be a great social media manager?
Look at the following seven skills and three traits, as well as relevant resources to help you improve in those areas.
7 skills that top social media managers share:
Writing good copy is required in many areas of a social media manager’s role, from filling up your social media profile description to crafting tweets and Facebook posts.
Study formulas to help you craft inspiring copy. Formulas can be a great productivity boost and can improve the quality of your content.
One of my favorite copywriting techniques is the before/after/bridge formula. Here’s how it works:
Before: Here’s your world …
After: Imagine what it’d be like, having Problem A solved …
Bridge: Here’s how to get there.
2. Design (graphics and videos)