Social Media 10 reasons your company should blog—even if nobody reads it Can’t seem to build a community of active readers? That’s OK. Here’s why it’s still a good idea to blog. By Mark SchaeferNov. 16, 2010 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.