Industry blogs offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills, but how do you determine which are worth your while?
We like to follow bloggers who are superior writers and straight shooters, and whose posts are free of jargon and sales pitches. After that, the blog world is your oyster.
There are experts on various topics that expand on the basics to share knowledge of trends, data and the greater business world—information to help improve a PR team’s performance and client relationships.
Here are 13 websites and blogs that are worth your time:
To improve writing
Richard Laermer and Kevin Dugan curate every PR person’s nightmare, the Bad Pitch Blog, dedicated to calling out media pitches that are off-target, poorly written or just bad for any number of reasons. Instead of fearing that your pitch may end up in a post, use the blog for good. Learn what not to write.