Don’t compound bad news with an even worse memo
Help your CEO effectively communicate layoffs, pay cuts, reduced benefits.
Help your CEO effectively communicate layoffs, pay cuts, reduced benefits.
This is how hospital staff should treat patients.
Eliot Spitzer vs. the Gremlins; Obama’s message of reconciliation; slick talk on oil; a CSX exec gets an F
Leaders who successfully manage through deep crises posses certain qualities. How do you measure up?
Examples of companies that use social media to listen and build relationships with employees and customers.
Remove overused and trite phrases from your copy.
Our Q&A guide to the micro-blogging site that’s creating lots of buzz — and ‘tweets.’
Launch your intranet to deliver important information to your work force.
Compelling content, powerful images and easy navigation equal a winning site.
Czech prime minister channels AC/DC; a Silicon Valley CEO’s sound bytes; black and white and red ink all over; KFC’s really filling.
PR professionals play critical role in accumulating goodwill.
How to build an authentic brand—inside and out.