Memorial Day offers great coverage opportunities—but you have to play it smart
Long holiday weekends such as the upcoming Memorial Day observance tend to bring the news cycle to a screeching halt.
People get distracted with the warmer weather, the end of the school year, and vacations. News tends to slow down. Even though many state legislatures nationwide are in the throes of nasty budget cuts, newspapers and electronic media still need a variety of stories and interviews to fill their pages and airwaves.
That’s the beauty of long weekends and holidays for folks like us who are looking for publicity. While others are dreaming about the lazy days of summer, this is an ideal time to develop and pitch stories.
All reporters, like myself, can remember trying to create fresh angles and interesting stories for Memorial Day weekend. Summer camp, family day trips, gas prices, pool safety, bathing suits. Blah blah blah.
This is where you come in. Many stories that seem weak or tough to pitch in a busy news cycle can easily grab the attention of a reporter during slow periods.