Follow these tips to get your followers to share your blogs and articles
Dan Zarrella does it again.
Here’s what he’s learned:
1. Keep it simple. The lower the reading grade level of the article headline, the more likely it is to get shared on Facebook, Zarrella’s research shows. For instance, headlines written at the:
2. Numbers count.
Publication headlines with numbers sell stories. That’s because they promise quantity and value. (Oddly, odd numbers sell better than even ones.)
The same thing’s true in social media. Add a numeral to the headline for your blog posting, and it will make the rounds more widely on Facebook.