The future of technology is staring us in the face—literally.
Ten years ago, Steve Jobs introduced the world to the iPhone. Since then, we’ve seen tremendous smartphone advancements. These devices have become computers that fit in our hands.
On Nov. 3, Apple released the tenth anniversary edition of its flagship smartphone, the iPhone X. One of the most notable and controversial features added to the latest model is facial recognition—Apple calls this Face ID. Among other functions, Face ID will replace the previous Touch ID as the default mode for unlocking the phone.
Other key features of the newest iPhone model include a much larger display, improved camera quality and a beefed-up processor.
Apple is not alone in the smartphone race, though. Brands such as Samsung and LG are giving the tech giant a run for its money.
In an industry where technological advancements happen at a rapid pace, a savvy communicator is crucial to the success of a product. Apple is looking for a product marketing manager, iPhone at its Cupertino, California, headquarters.
The role requires working with multiple departments to discover new product development opportunities. Aside from an in-depth understanding of the iPhone, interested candidates should also have a thorough knowledge of competitors’ products. This will help create effective messaging and assist in the development of future products.
The position requires excellent written and verbal skills, as candidates will work with communications teams to develop “product launch activities, press releases and marketing materials.”
[FREE REPORT: Benchmark your internal comms efforts against your peers]
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