If you were to Google yourself right now, what would you find?
Your LinkedIn profile is probably one of the first search results you’d see. If the thought of new customers, business associates, or recruiters finding your profile has you cringing, it’s time for a little TLC.
Here’s the good news: It’s easy to stand out from the crowd with your LinkedIn photo and headline. Think of your photo and headline as your own advertising “hook” showcasing your professionalism to any new business connections.
Your headline is the place to shine, but the vast majority of people on LinkedIn allow their headline to default to their current job title.
“Director of Program Management” or “Accountant II” won’t tell us anything about you as a person.
Stuck on what to write? Here are four LinkedIn headline hacks with examples to kick-start your creativity:
1. Expert status
Use this headline hack if you want to establish your expertise (even if you’re a budding expert).