4 PR lessons from ‘Harry Potter’ quotations

‘Harry Potter and the Philosopher’s Stone’ is celebrating its 20th anniversary. Here’s what communicators can take away from characters of J.K. Rowling’s popular series.

“I love magic,” Harry Potter once said—and it appears many people agree.

It’s been 20 years since J.K. Rowling published “Harry Potter and the Philosopher’s Stone,” the first book in her famous series about wizards, dark magic and a “boy who lived”—and many are celebrating the event.

20 years ago today a world that I had lived in alone was suddenly open to others. It’s been wonderful. Thank you.#HarryPotter20

— J.K. Rowling (@jk_rowling) June 26, 2017

The hashtag #HarryPotter20 is trending on Twitter, and the platform has added a new emoji for the celebration:

Introducing a new Twitter emoji celebrating the 20th anniversary of Harry Potter and the Philosopher’s Stone! #HarryPotter20 pic.twitter.com/9ueEBjCZon

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