4 social media management resources

These tools can help you choose the best hashtags for tweets, track mentions of your brand and monitor all your online accounts without flipping out. Plus: Five bonus strategems.

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Social media is the coffee shop notice board for the digital era.

Everyone’s there, hanging out and perusing business cards on the board, but you have to stand out if you want to sell your goods or services.

Everyone wants a formidable social media presence. There’s no foolproof way to make that happen, but it helps to know a few tricks (and tools) of the trade. Platforms that make it easy to schedule, automate and analyze your content are an excellent place to start.

Here are four that can help:

All the handy tools in the world won’t help unless you have a strategy in place, so here are five guidelines to help you make the most of the resources we discussed:

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