COVID-19 has upended every part of business life and forced us all to find new ways to work virtually. Fortunately, the vital communications function of nearly any public, private or nonprofit can be executed anywhere so long as a team has computers, phones and internet access.
Technology alone will not ensure success. Succeeding at communications is key to not just surviving, but thriving in the midst of this crisis with high stakes, no playbook and no end in sight. It requires steady-handed leadership, good instincts, strong controls and a healthy dose of humanity.
Those able to adapt and innovate could emerge from these uncharted waters stronger and more resilient—and poised for a higher level of achievement. As we’ve all quickly learned, working from home dictates new work patterns, policies and methods of communication, as well as an unprecedented amount of flexibility.
If your organizational chart and management structure is unclear, this is a crucial time to fix that. Old-school leaders will learn that they don’t need to see someone face to face to ensure that they’re working. But it’s still necessary to be clear about who is ensuring the productivity and work product across all staff and teams. Here is some guidance for you and your employees: