If you haven’t already noticed, Facebook recently released a new tagging system for the photo galleries on Facebook pages and profiles.
We now have the ability to tag photos with a brand, product, company or person’s Facebook page, similar to the way you tag your friends in photos. When a page is tagged, the photo will show up on the Photos tab—not on the wall like many personal accounts.
But why is this development important to you, the business or organization? There are about 30 billion reasons.
According to a recent statistic by Royal Pingdom, Facebook users share a total of about 30 billion pieces of content (video, photos, notes, links) per month. 30 billion. Almost four billion pieces of that content are pictures.
So what does it mean? Here are some ways you can use the new feature to further your brand on Facebook:
1. Tag your brand at a sponsored event
If you are a brand that sponsored an event and the photos are published on Facebook, it is extremely important for you to tag yourself in the pictures to further your brand.
2. Tag your brand within a product photo