5 phrases social media managers never want to hear

Has anyone ever asked you, ‘What do you do all day?’ or, ‘They pay you for that?’ If those questions annoy you, join the author on her soapbox.

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Because social media is a relatively new career path, many people don’t understand it—especially older generations. As a social media professional, I constantly have to explain myself to those who aren’t well versed in the industry.

I’m happy to educate, but the statements below would make any social media manager’s skin crawl.

I don’t see the point of social media.’

Welcome to 2014. If you don’t see the point of social media, you’re living in the past.

Look up case studies on how social media has affected businesses, the community and the world, and how consumers interact and communicate. Then tell me you don’t see the point of social media.

If you’re still not convinced, watch this video.

‘What do you do all day?’

Oh, I just sit back and stare at the computer screen.

Seriously? What do I do all day?

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