5 tools to attract a relevant blog audience

It can be tempting to focus on the number of blog visitors, but how many of them actually read your posts? It’s time to stop guessing.

It is not difficult to drive traffic to your site, but what’s the point if visitors don’t stick around to read your blog post, sign up for your email list, or buy your product or service?

You might be familiar with the saying, “Traffic is vanity, conversion is sanity.”

Well, maybe not, because I just made it up. But it does make sense.

Let’s look at five great social media tools to ensure you attract a relevant audience to your blog posts.

1. Tweet at optimal times with SocialBro.

The people who follow you on Twitter are some of the most likely targets for your blog posts, but you need to have a strategy to reach them. One part of this is timing the delivery of your posts to get the attention of most of your followers.

SocialBro is a social media management tool. One key feature is that it figures out when your followers are online. This will not be 100 percent accurate, but it gives you a good idea of the best times to tweet.

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