5 ways to make social media fans feel special

Appreciation is the name of the online game for brands. Are you making the most of your devoted following?

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Rewarding your fans is a great way to show how much you appreciate their role in your success. Though it might seem obvious that you should reward them, some people just don’t know how or when to do it.

Here are some ideas for rewarding your fans to make sure they feel appreciated.

Brands that do it right

If you need more inspiration to figure out how you can thank your customers, look at what other businesses are doing. Domino’s Pizza ran a “50 percent off online orders” special in June to celebrate reaching $1 billion in online sales in a year, and Target ran an Olympics trivia contest on Twitter in which followers could win a gift card.

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