6 must-have traits of great community managers
You can’t pick just anyone to be the voice of your brand. Find someone who is confident, patient and flexible, among these other things.
It’s fun, I get to meet so many new people, and I get paid for it!
I landed in the world of social media via a little luck, a pinch of patience, a solid writing background, and doing tasks outside of my official job description.
People have asked me what makes a good community manager, and I don’t have a cookie cutter answer to that question. However, the ability to come to work every day with a smile regardless of how many people you’d like to punch in the face are getting on your nerves is a key attribute.
Every organization will need or want something different for the role it is trying to fill.
Instead of answering “What should I look for?” I’m going to write about the traits an effective community manager should have based primarily on my experiences.
1. Personality
A good community manager is well-liked and sure of himself, yet still comfortable enough to stroke other people’s egos. He should engage with his authentic voice—not a marketing message.
2. Passion
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