6 steps for engaging your remote employees

Your staff might be half a world away, brainstorming at a local coffee emporium, or working directly with customers in a retail venue. You still have to reach them. Here’s valuable guidance.

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How can you engage employees who work remotely—perhaps even thousands of miles away?

There’s not one magic solution, but six key techniques make all the difference in engaging remote employees.

Seventy percent of professionals work remotely at least one day a week, and 53 percent work remotely for at least half of the week, according to IWG in a 2018 report. Whether they’re desk-based, working in a factory, or on the shop floor, engaging remote employees is vital to the success of an organization.

As internal communicators, where do we begin? Perhaps you have employees across multiple countries, speaking an array of languages. Perhaps you have a large fleet of drivers. Maybe you employ a lot of workers who by necessity or free choice work outside the head office.

With the huge increase in workplace technologies available, it’s tempting to think that investing in a new digital tool will be the key to engagement. Yet success will never come from those tools alone. It’s about focusing on your objective and on what your audience wants and needs.

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