6 tips for using hashtags for events

There are big benefits from getting this ‘brand’ out there before, during, and after your live presentation.

If you’re planning a conference, workshop, webinar or any event where knowledge will be shared, please use a hashtag. Even if you or your organization isn’t into Twitter, use a hashtag in the event that one of your attendees wants to live-tweet your event and share your wayward genius with the world.

Here are my tips for using Twitter for your next conference, seminar, workshop, webinar or speech:

1. Search the hashtag (Twitter search) and make sure no one else is using it. There’s nothing worse than announcing your official hashtag, only to have one of your more savvy event attendees point out that the hashtag is already in use.

2. Register the hashtag. It’s not really yours unless you register it, and you can’t get a transcript of the tweets after the event is over unless you register it. Use wthashtag.com

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