Editor’s note: This story is taken from Ragan’s new distance-learning portal RaganTraining.com. The site contains more than 200 hours of case studies, video presentations, and interactive courses. Click here for more on this session.
So you’re launching great internal social enterprise network. But some of your bigwigs are grumbling, “Won’t the little people just waste time there, like on Facebook?”
Perhaps you’re biting your nails over whether you can attract staffers to the platform and deliver the business value you promised.
Take a page form the strategy book of SAS, the North Carolina business analytics firm. Create interesting content, and get staffers involved so they can speed the exchange of knowledge within your organization.