7 online practices that need to die

Most of these still-common elements are outdated; all are annoying. Welcome to 2013, everyone. And please ditch the Comic Sans while you’re at it.

Ragan Insider Premium Content
Ragan Insider Content

Better known as a great way for news/media sites to inflate their “page views,” while subsequently annoying all their visitors. Scroll, click, click, click…

2. Banner ad overload

Few things taint a professional-looking website quite like an ad farm. Really, people? Banner ad click-through rates are abysmal. Why would you kill your credibility and clutter your site with something that isn’t going to work in the first place?

3. Intro music/sound effects

It’s 2013. If music starts playing when your site loads, it’s time for a redesign. Save the tunes for your Spotify playlist.

4. Anything built in Flash

Why do people still insist on building websites entirely in Flash? It’s slow, outdated, and unnecessary—not to mention that it’s not mobile- friendly. That means you are essentially cutting out more than a quarter of potential visitors before they even reach your site.

5. Comic Sans & hipster fonts

To read the full story, log in.
Become a Ragan Insider member to read this article and all other archived content.
Sign up today

Already a member? Log in here.
Learn more about Ragan Insider.