7 ways to win friends and influence people on Facebook

Apply Dale Carnegie’s advice to interactions on your company’s or client’s Facebook page

One of my favorite books is “How to Win Friends and Influence People” by Dale Carnegie. It recently occurred to me that a lot of what he writes in the book applies to interactions on Facebook.

Facebook is having a tremendous impact on many of the top brands in the world. For example, Starbucks is one of the top brands on Facebook because it recognizes and rewards its consumers.

Here are seven ways you can help your brand or client win friends and influence others on Facebook.

1. Arouse in the other person an eager want.