The days of questioning whether Facebook, Snapchat, Instagram, Twitter and other social media platforms are legitimate marketing tools are way behind us.
Those “in the know” are using social media to share their ideas, businesses and day-to-day lives. Some of them are making millions from posting pictures online and uploading vlogs to YouTube, and others are using social media as a major strategy to scaling venture-backed startups.
The following social media “influencers” are contributors to “3 Billion Under 30,” a book by 21-year-old Jared Kleinert, a TED speaker and “go to” marketing consultant for No. 1 NYT bestselling authors, Fortune 500 companies and even the United Nations.
Who are they—and why should you follow them? Here are your answers:
1. Jake Paul (@jakepaul)
Jake Paul just turned 20; yet, he has over 17 million social media followers. His videos, which originally were posted on Vine and now span over Instagram, YouTube, Musically and other platforms, have gained over 4 billion views combined. Jake has turned his social media stardom into other ventures.