Presentation Handouts For: Y20WCCV
Thank you for attending
Thank you for attending Ragan's Writing & Content Creation for Communicators Virtual Workshop. Below you will find the speaker slide decks and handouts for your reference. Please note, only the sessions with slides are listed.
Materials are intended for attendee use only. Please do not distribute.
We encourage you to book mark this page, or save the website URL, for future use.
Bonus Materials
Handout 1 - Checklist: Essential Inclusive Language Resources and Guidelines
Handout 2 - Research: Why the Public Expects Purpose Driven Content
Handout 3 - Squatty Potty Case Study: Using Data to Test Humor Vs. Information in Content
Wednesday Oct. 28
1-1:30 p.m. ET
SESSION 1: EXTERNAL WRITING
Colleen Newvine
Marketing Consultant/Product Manager
AP Stylebook
1:35-2:05 p.m. ET
SESSION 2: INTERNAL WRITING
Joanne Callahan
Speechwriter, Storyteller and Communications Advisor
Con Edison
2:10-2:25 p.m. ET
SESSION 3: INCLUSIVE LANGUAGE
Nikki Hopewell (she/her)
Senior Communications Strategist for Diversity, Equity and Inclusion
Rush University System for Health
2:30-3 p.m. ET
SESSION 4: VIDEO STORYTELLING
Bob Hitchcock
Editorial Content Director (former)
Disney Parks
3:05-3:30 p.m. ET
SESSION 5: VIRAL VISUALS
Benton Crane
CEO
Harmon Brothers