Announcing PR Daily’s 2020 Corporate Social Responsibility Awards finalists

PR Daily’s Corporate Social Responsibility Awards finalists championed causes and initiatives that improved their communities, countries and the world, and communicated about them in compelling ways. They are leading the charge on diversity, organizational transparency, service learning, public health education, employee volunteering and so much more.

Congratulations to this year’s finalists. Read on to find out more, and keep your eye out for our winners announcement coming in the next few weeks.

BUSINESS PRACTICES

Brand Activism

• #FarmStateOfMind, HLK
• WWE Partners With UNICEF USA, WWE

Diversity and Inclusion Initiative

• Moguls in the Making, Ally Financial

Employee Volunteer Program

• 40,000 Acts of Service, ESPN
• Build-O-Rama, Gates Corporation

Green and Environmental Stewardship

• A Legacy Brand Embracing a Sustainable Future, RF|Binder
• Fresh Del Monte Produce: A Better World Tomorrow, Fresh Del Monte Produce
• Our Journey to True Zero Waste, Superior Essex Communications

Organizational Transparency

• Clean Communications: Our Transparency in Manufacturing, Superior Essex Communications

ENGAGEMENT & COMMUNICATIONS

CSR Event

• #AcceptanceMatters, Ketchum for Mastercard
• 2019 MTV EMAs Generation Change, MTV International
• Children’s Health 2019 Beyond ABC Symposium Spurs Critical Dialogue, Children’s Health
• One Team. One Home., TIAA Bank
• Powered By Breakfast, Share Our Strength – No Kid Hungry

Internal Communications Campaign

• CopperPoint Cares – Valley of the Sun United Way Campaign, CopperPoint Insurance Companies
• OneDCT (Bike for a Child), Department of Culture & Tourism
• SPI Group Engages Employees to Dive into the Fight Against Cancer, SPI Group

Media Relations or PR Campaign

• #AcceptanceMatters, Ketchum for Mastercard
• Children’s Health Sparks Change, Awareness with Mental Health PR Campaign, Children’s Health
• Frito-Lay Deepens Commitment to Southern Dallas in Celebration of One-Year Anniversary of Southern Dallas Thrives Initiative, Frito-Lay North America
• Spinning Straws into Vinyl, Harrison & Shriftman
• The Eos Bioreactor, Hypergiant

Report (Annual or One-time) (Print or Electronic)

• 2019 Sustainability Report, Aurora Organic Dairy
• Children’s Health 2019 Beyond ABC Report Addresses Mental Health Crisis in North Texas, Children’s Health
• Corporate Social Responsibility Report, PCL Construction
• ESG Report, Webster Bank
• Megaworld Foundation @ 20, Megaworld Foundation, Inc.
• Unreasonable Impact report: Our story so far, Barclays

Social Media Campaign

• #WearBlueDay, DCG Communications
• Aflac’s Special Duck Brings Moments of Joy for Kids with Cancer, Aflac
• LG Discover Your Happy, Discovery Education

Stakeholder/Employee Engagement

• Bridging the Dream Scholarship Program, Sallie Mae
• Realtor.com Hacks it Forward, realtor.com
• RTI International: Celebrating 60 Years of Global Good, RTI International

Video or Visual Design

• Closing the Crop Gap, The PepsiCo Foundation & CARE
• Colorado Farm Brewery, Tri-State
• My Sister 2.0, Coca-Cola Turkey
• “Neighbors”, Quicken Loans Community Fund
• Teaching with Testimony, Discovery Education
• the La Veta Fire and Flood, Tri-State

SOCIAL IMPACT

Cause Advocacy Campaign

• #FarmStateOfMind, HLK
• Don’t Retire, Kid, ESPN
• Forecast: Change, Forecast: Change, An IBM and The Weather Channel Initiative
• Mercedes-Benz USA Tackles Gender Stereotypes with No Limits Campaign, Mercedes-Benz USA with Cookerly PR
• Neighbor to Neighbor/Make It Home Campaign, Quicken Loans Community Fund
• NYC Curb-to-Market Challenge: Raising Awareness for the Circular Economy, The TASC Group
• Share Summer, Share Our Strength

Community Affairs

• #FarmStateOfMind, HLK
• 2019 MTV EMAs Generation Change, MTV International
• Neighbor to Neighbor/Make It Home Campaign, Quicken Loans Community Fund
• The Harran Plain Night Irrigation Project, Coca-Cola Turkey

Corporate-Community or Nonprofit Partnership

• Community Partnership Program: Ahimsa House, KWI Communications
• Empower by GoDaddy in partnership with AEO, GoDaddy
• Men Wear Turquoise, Too!, Clean Energy Fuels Corp.
• Neighbor to Neighbor/Make It Home Campaign, Quicken Loans Community Fund
• One Team. One Home., TIAA Bank
• Surprising Community Partners, Bosch
• The Harran Plain Night Irrigation Project, Coca-Cola Turkey
• WWE Partners With The Leukemia & Lymphoma Society, WWE

Disaster Prevention or Relief

• Luciana Coen, SAP Brazil
• the La Veta Fire and Flood, Tri-State
• Xylem Global Humanitarian Disaster Response Team, Xylem

Education or Scholarship Program

• Bridging the Dream Scholarship Program, Sallie Mae
• From Building Homes to Building Lives: Megaworld Foundation Scholarship Program, Megaworld Foundation, Inc.
• Siemens 2019 Possibility Grant Challenge, Discovery Education

Fundraising and Philanthropic Initiative

• All In On Recycling, The PepsiCo Foundation & The Recycling Partnership
• CopperPoint Cares – Valley of the Sun United Way Campaign, CopperPoint Insurance Companies
• PHL Cares, Philadelphia Convention and Visitors Bureau
• Save the Redwoods League / “The Campaign to Save Alder Creek”, Landis Communications Inc.
• WeSave! Charity Play, WePlay Esports Media, INC.

Global CSR Initiative

• 2019 MTV EMAs Generation Change, MTV International
• Unreasonable Impact, Barclays

Public Health or Safety Initiative

• Ask, Listen, Learn, Discovery Education
• BlueCross BlueShield Healthy Places, BlueCross BlueShield of Tennessee
• Someone You Know Campaign, Independence Blue Cross Foundation
• Toyota TeenDrive365, Discovery Education
• Trading Ages, SCAN Health Plan

GRAND PRIZE

CSR Campaign of the Year

• Don’t Retire, Kid, ESPN
• Panda Express Round Up Campaign, Panda Restaurant Group with Children’s Miracle Network Hospitals

CSR Professional of the Year

• Jeffrey Whitford, MilliporeSigma
• Kevin Martinez, ESPN