Pine-Sol’s altered scent prompts flood of social media rage
The brand’s parent company, Clorox, had to change the cleaning fluid’s smell because of a pine oil shortage. They’re promising to bring the old scent back in the spring, but people are still hopping (and mopping) mad.
It might be hard to believe that people can be extremely passionate about the cleanser they use to mop their floors, but a group of Pine-Sol fans angered by a recent scent change are proving their dedication.
Over the last few months, about 270 people have signed a Change.org petition urging Pine-Sol and its parent company, Clorox, to change the scent back. Many more have simply turned to commenting on Facebook to urge the company to change Pine-Sol’s smell back to what it was.
“2014 already is off to a bad start,” one commenter wrote. “BRING BACK MY PINESOL that smells like PINE that is why it’s called PINE SOL. Thank you.”
Unfortunately, making a quick change isn’t that easy. In November, Pine-Sol posted this explanation for the scent change to its Facebook page:
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