Pine-Sol’s altered scent prompts flood of social media rage
The brand’s parent company, Clorox, had to change the cleaning fluid’s smell because of a pine oil shortage. They’re promising to bring the old scent back in the spring, but people are still hopping (and mopping) mad.
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It might be hard to believe that people can be extremely passionate about the cleanser they use to mop their floors, but a group of Pine-Sol fans angered by a recent scent change are proving their dedication.
Over the last few months, about 270 people have signed a Change.org petition urging Pine-Sol and its parent company, Clorox, to change the scent back. Many more have simply turned to commenting on Facebook to urge the company to change Pine-Sol’s smell back to what it was.
“2014 already is off to a bad start,” one commenter wrote. “BRING BACK MY PINESOL that smells like PINE that is why it’s called PINE SOL. Thank you.”
Unfortunately, making a quick change isn’t that easy. In November, Pine-Sol posted this explanation for the scent change to its Facebook page:
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