7 dos and don’ts following a social media mishap

Even the most cool headed among us can let emotions get the best of us online. Here are some things to add (and avoid) in your strategy.

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Ragan Insider Content

Social media is so powerful that a single post can make or break a brand’s reputation. This is why it’s important to think before you post, either as yourself or on your business’s behalf.

Still, sometimes things don’t go as planned. What seemed like a good status may turn out to be offensive or insensitive once feedback starts coming in. If you find yourself in this scenario, don’t despair.

You can bounce back from a social media mishap with these tips:

Do:

1. Own it. Mistakes happen, so be the bigger person by acknowledging the situation and taking ownership of it.

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