Health Care Agency

Meet Health Care Agency, Pascale Communications

Pascale Communications - Logo - https://www.ragan.com/wp-content/uploads/2018/03/Health-Care-Pascale.jpg

Pascale achieves unparalleled results by understanding the intricacies of a well-run healthcare PR campaign and implementing it seamlessly. In one case study, Pascale’s client, Imprimis Pharmaceuticals, introduced an alternative to the lifesaving medication Daraprim that cost a mere $0.99. (Turing Pharmaceuticals provoked outrage when it raised the price of Daraprim from $13.50 per pill to $750.) Imprimis had to do more than just announce its pill’s availability. Pascale seized the opportunity by sparking on-going conversations to the media, creating new angles to the story and generating exponentially more coverage for the organization.

View More Ace Awards 2016 Winners.

Visit Ragan.com/Awards to learn more about awards opportunities.