A lot of communicators measure the success of their intranet by how much time users spend there. That’s not the case at Taco Bell, where the goal is to make it easy for employees to get what they need and get back to work as quickly as possible. MyTacoBell lives up to its billing as a one-stop shop for information and resources with an intranet design that complements its functionality and enhances its usability. Its effectiveness has earned Taco Bell first place in the “Design” category of Ragan’s 2017 Employee Communications Awards.
Using role-based content targeting, MyTacoBell starts off as a relevant resource as soon as an employee opens it. Considerable research from multiple sources went into ensuring that what each employee sees is designed to help the employee do his or her job, with a focus on what employees most frequently need. The navigation is based on providing immediate access to what employees come looking for most often.
News is the home page’s primary focus, with content filtered by employees’ roles. Something not seen on a lot of intranets is a read/unread function that makes it easy to skip over content employees have already seen. The “My Work” section features a menu that is cached on login so that it loads instantly, eliminating the frustration associated with waiting for content or tools you need to load.
The dynamic menu also makes it easy to jump to department sections instantly (an action that formerly took three separate page loads to accomplish). The site looks a lot like a news feed, a design users are accustomed to. It’s clean and simple, yet clearly branded and featuring bold graphics.
Congratulations to Taco Bell’s internal communications team.