Maddie Nance
5 tips for keeping your career moving during COVID-19
The current crises won’t derail your career if you stay focused on your goals and continue to build your professional network.
PR
Zach Ferenchak
How comms students see ethics as the foundation for future work
For young pros, already developing projects as part of their agency groups on campus, an ethical backbone to PR work offers path through uncertain future.
Beki Winchel
4 PR lessons from ‘The Queen’s Gambit’
Just as you should carefully consider your actions on the chess board, so too should you plan your campaigns. Read on for more takeaways from the hit series.
Joe Livarchik
Giving thanks for journalists and local news outlets in a difficult year of reporting
For PR and media relations pros, a season of thanksgiving is a time to reflect on essential partners and colleagues.
Beki Winchel
3 ways communicators can get through 2020
Many of our readers responded to our request to sum up their year with a GIF. From excitement over more responsibility to stress from long days, here’s what you shared.
Ted Kitterman
Report: Communicators must embrace new skills for earned media success
As the needs of increasingly digital-first media outlets change, PR pros must adapt to make their news releases relevant and effective.
William Comcowich
How should brands weigh in on the election?
You might lose a few followers for speaking out, but silence can ding your company’s reputation, too. Here’s how to handle this vexing comms conundrum.
Beth Haiken
4 tactics that will grab reporters’ attention
Despite the ongoing pandemic and shrinking newsrooms, PR pros can still find coverage for clients by embracing proprietary data and unique workplace stories.
Ragan Staff
Announcing Ragan’s 2020 PR Daily Awards finalists
Check out this year’s impressive list of finalists.
Tori Simmons
How to pitch health writers during a pandemic
You can still pitch non-COVID stories, but the current crisis has deeply disrupted how health care reporters are approaching their work.
Jessica Nunez
Career guidance for aspiring communication pros in 2020
Learn to network, invest in yourself, and craft a five-year plan. Above all, don’t give up.
Ted Kitterman
What is the future of the press release?
Gregg Castano, founder of News Direct, shares how to adapt to serve the needs of modern, digital-first media outlets.
Brian Pittman
8 trust indicators to look for in the outlets you pitch
A media watchdog warns PR pros against working with misinformation sites.
Ted Kitterman
Report: 2020 leaves its mark on the PR industry
For USC’s Annenberg School 2021 Relevance Report, respondents share new priorities and attitudes when looking to a post-COVID future.
Hana Bieliauskas
6 ways a PR career prepares you for working the polls
What about PR work translates to volunteering at your local polling place on Election Day? This PR pro offers six arguments for communicators to step up.
