A flashy new website must feature scintillating writing, or visitors won’t stick around for long. Here are tips for developing articles that will keep readers coming back for more.
Identify the author’s key points, eliminate needless text, and let verbs do the heavy lifting. As you revise and polish, do so with empathy.
Don’t use them unless absolutely necessary!
Improve your prose with tips and pointers from the experts at this April 5 virtual summit.
The resource advises communicators to use the term ‘racist’ or ‘racism’ when the situation calls for it, prompting many Twitter users to applaud the updated guidance.
Writers who commit the occasional verbal SNAFU are not unique in that regard. Here’s one author for whom the odd misstep and easy solutions are SOP.
To decrease stress, consider ‘laying’ down your smartphone and ‘lying’ on the beach. However, if your concern is the ‘effect’ of not knowing the correct terms to use, this guide can help.
A personalized, concise and compelling summation of your credentials can give you a leg up and a foot in the door for that dream job. Arm yourself with these tips.
In ‘Nineteen Eighty-Four,’ George Orwell used ‘doubleplusgood’ as a tepid modifier undermining expression. Today’s scribes need potent terms to convey magnificence. Try these descriptors.
Are you running low on inspiration? Here are starting points to get the creative juices flowing.
The Emerald Isle offers more creative power than you can shake a shillelagh at. Here are a few tips to get those green, Gaelic juices flowing throughout the year.
Do you have the right team in place and an accurate assessment of your current strategy? Here are some tips to help you find your content marketing sweet spot.
Whether you’re stuck on a dull assignment from your execs or you can’t find a topic for that external blog, journalists’ techniques can dynamite the logjam.
Brand managers keep churning out content seeking better SEO and more sales leads, but lackluster efforts will produce meager results. Here’s how to get back in the game.
For casual scribes, stringing words together can be a bit of a lark. Professional communicators, though, must adhere to higher standards. Embrace these practices for ongoing improvement.
