CEO’s story wins coverage in Men’s Vogue, NY Times For startups with little or no public profile, changing focus to execs’ personal stories can yield much-needed media coverage. By Christine KentAug. 18, 2008 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.