Content curation: 5 ways to filter social media’s information overload

Curation has always been an underrated form of creation. The Getty Center in Los Angeles is one of the most frequently visited museums in America, yet it started out as a private collection for one man with a passion for art.

Aside from a few well-known examples like this, however, few people outside the art world had used the term curation—until recently.

Content curation is a hot trend in social media, thanks in no small part to the efforts of several thought leaders. Joe Pulizzi and Steve Rosenbaum actively promote it, and a Psychology Today blog declared it the “new black.”

What is content curation?

In 2009 I published a blog post called the “Manifesto for the Content Curator,” which predicted that this role would be one of the fastest growing and most important jobs of the future. I also shared this definition:

“Content curation” is a term that describes the act of finding, grouping, organizing or sharing the best and most relevant content on a specific issue.