Crisis lessons from Afghanistan, overhauling engagement amid cratering pandemic hopes, and more

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Week in comms 8-21-21

Greetings, comms pros.

We’re offering a handful of our reflections on some of this week’s top headlines, which hopefully offer helpful takeaways to make your job a bit easier.

Here’s what’s making waves for the week of August 16 – 20, 2021.

1. Crisis comms takeaways from Afghanistan.

What can communicators glean from the tragic debacle unfolding in Afghanistan?

Obviously, there’s a lot to unpack on multitudes of topics. But from a messaging standpoint, Forbes offers useful lessons that every comms pro can cull from this heartbreaking situation, including:

Forbes includes more takeaways from this latest Afghanistan imbroglio:

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