Crisis Management Did Chrysler overreact to accidental f-bomb tweet? Should the automaker have fired the social media manager who sent an offensive tweet? And could it have been spun into a positive? By Matt WilsonMarch 11, 2011 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.