Social Media Do social media icons inhibit online sales? A study from the University of Miami reports that people are less likely to buy something potentially embarrassing if they see a button linking them to Facebook or Twitter. By Matt WilsonMarch 27, 2012 SHARE To read the full story, log in. Become a Ragan Insider member to read this article and all other archived content. Sign up today Already a member? Log in here. Learn more about Ragan Insider.